Packaging for Chocolate

From year to year confectionery manufacturers pay more attention to marketing function of packaging materials. Packaging is considered as an effective method of sales increasing. The more competent and high-quality is the design and structure of the packaging, the higher is the possibility of product getting to the top. Consumers very often decide whether to purchase a product or not taking into account its trade dress, that’s why a lovely box of chocolate, zefir or lokum plays an important role in this respect.

Special Features of Sweets Packaging Manufacture:

• the boxes for chocolate and other confectionery possess certain physical and mechanical characteristics for product protection from damage during transportation and storage;
• the box may content plastic trays with cells or a chocolate bar may be wrapped in foil and put in the cardboard box.